High Pressure Energy Selling

When there are only six major sellers of domestic energy, which is a product that cannot be improved or changed, the sellers of energy can only compete for market share. There are a number of ways of competing for market share. You can advertise, send mail shots to potential customers, or put a sales person in front of the customer. Continue reading

Energy prices and the energy price pyramid

The scandal of the poorest people in the United Kingdom paying the highest rates for their gas and electricity keeps hitting the headlines but apart from hitting the headlines nothing seems to be done about it. Last week the Government said that it would intervene if there was evidence of unfair pricing differentials between different payment methods. Of course there is plenty of evidence. It exists in the public domain and I do not understand what further evidence the government needs in order to act. Continue reading