Awards, honours and prizes for new energy and going green

You ought not to pay attention to titles and prizes. They are usually frivolous and serve the donors more than the recipients. What value is there in a Knighthood when one is owned by Fred Goodwin, who received it five years ago and promptly proceeded to run the world’s largest bank into bankruptcy? What honour is there in being made a peer when one newly made peer, Jeffrey Archer, went to prison for perjury? Prizes fall pretty much in the same category. They often add kudos, publicity and marketing opportunities for those who give the prizes. Continue reading